Ford Maverick, Ford’s all-new compact pickup truck, has officially launched with an attractive starting price of just $19,995 (approximately VND 459 million). With its compact size, modern features, and outstanding fuel efficiency, the Maverick is expected to create a sensation in the compact pickup truck segment, directly competing with rivals such as the Honda Ridgeline and Hyundai Santa Cruz.
Ford Maverick: A Smaller, Brawny Brother to the Ford Ranger
The Ford Maverick is built on a unibody frame, making it significantly smaller than its “big brother,” the Ford Ranger. It has a length of 5,072 mm and a height of 1,745 mm, which is 282 mm shorter and 53 mm lower than the Ranger. However, the Maverick still exudes the masculine and muscular look of the Ford pickup truck line, especially in the front end with its large grille and unique headlights.
Ford Maverick front view
Compact but Functional Cargo Bed
Although the Maverick’s cargo bed is quite small, only 1.362m long (expandable to 1.829 mm when the tailgate is opened), Ford has optimized the space with a smart design. The cargo bed is divided into two levels with small grooves, making it easy for users to divide and arrange items. Lashing hooks are also conveniently arranged, supporting the secure fixing of goods.
Ford Maverick cargo bed with smart design
The tailgate can be opened and closed in multiple positions, adding to the flexibility of transporting goods. In particular, the Maverick is equipped with two 110V power outlets, one in the cabin and one on the cargo bed, along with a 12V DIY wiring package, meeting the needs for additional power.
Ford Maverick tailgate and power outlets
Modern, Comfortable Interior
The interior of the Ford Maverick is designed simply yet delicately, with an 8-inch entertainment screen supporting Apple CarPlay/Android Auto connectivity. The SYNC3 system and Ford Pass Connect are standard equipment, allowing users to control the car’s features through a mobile application.
Ford Maverick interior with 8-inch infotainment screen
The storage space in the cabin is also given attention by Ford, with many convenient storage compartments that can hold water bottles, tablets, or notebooks. The storage compartment under the rear seat is also spacious enough to hold larger items.
Ford Maverick under-seat storage
Fuel-Efficient Hybrid Engine
The standard Ford Maverick is equipped with a 2.5L I4 hybrid engine combined with an electric motor, producing a total output of 191 horsepower. The CVT transmission helps the car run smoothly and save fuel. The Maverick can travel 805 km on a full tank of gas, has a payload of 680kg and a towing capacity of 907kg. The more powerful version uses a 2.0L Ecoboost engine with 250 horsepower, an 8-speed automatic transmission, and a choice of front-wheel drive or four-wheel drive.
Ford Maverick hybrid engine
With an average fuel consumption of only 6.36L/100km, the Ford Maverick is the most fuel-efficient hybrid pickup truck on the market.
Ford Maverick fuel efficiency display
Ford Maverick Compact Truck Price: Directly Competes with Honda Ridgeline and Hyundai Santa Cruz
The attractive starting price of $19,995 for the Ford Maverick is a significant advantage, helping the car compete strongly with competitors in the compact pickup truck segment such as the Honda Ridgeline and Hyundai Santa Cruz. The Ford Maverick is expected to go on sale later this year with various versions, including XL, XLT, L Cosy, and the special First Edition version.
The Ford Maverick promises to be the perfect choice for customers looking for a compact, affordable, fuel-efficient, and versatile pickup truck.
