Global Marketing Strategies The Use of Data and Analytics at Chelsea
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- Hopes and Expectations of the Fanbase
- Conduct On and Off the Pitch
- Providing Assistance and Maintaining Connections
- Balancing Domestic and European Commitments Analyzing the Impact of Substitution Strategies on Chelsea's Games
- Supporting the Players' Preparation Analyzing the Potential for Chelsea to Further Enhance Their Use of Technology in Training, such as Wearable Devices and Performance Tracking Systems
- Tactical Approaches Under the Current Manager
- New Regulations and Structures
- Fan Engagement and Stadium Atmosphere
- Dead-Ball Specialists and Tactical Routines
- Securing Assets and Planning for the Future The Role of Player Welfare Officers in Providing Support and Assistance to Chelsea Players with Off-Field Challenges
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